On April 22, 2019, the China Science and Technology Hall shone brightly, and the "2018 Great Wall Food Safety Science and Technology Award Ceremony and the 4th Food Safety China Development Forum" were grandly held here.

When the representative of Beijing Zhiyunda Technology Co., Ltd. received the first prize certificate from two academicians of the CAE Member, Li Defa and Zhao Chunjiang, the audience applauded.

After 14 years of entrepreneurship, this is another proof of Zhiyunda's strength in the field of food safety.

Committed to safety on the tip of the tongue

Zhiyunda is born for food safety. In 2005, adhering to the mission of safeguarding the food safety of the Chinese people, Zhiyunda Company was established in Beijing and quickly gained a reputation in the field of food safety testing, becoming a technical support unit for the on-site re line of the CCTV 315 Evening Gala.

In 2015, Professor Sang Huachun from the School of Life Sciences at Peking University officially started his own business and became the chairman of Beijing Zhiyunda Technology Co., Ltd.

One stone stirred up a thousand waves. This is another landmark event in 30 years since Professor Wang Xuan of the Department of Computer Science at Peking University founded Peking University Founder in 1986, in which Peking University professors are committed to the industrialization of scientific research achievements.

Born in 1964, Sang Huachun seems destined for food safety in his life. After graduating with a master's degree from Sichuan Forestry University in 1988, this "Sichuan girl" with a paranoid love for her profession began to deal with food safety and worked as the director of the food department at the Product Quality Supervision and Inspection Institute in Zigong City, Sichuan Province.

In 1998, she was admitted to Peking University to continue pursuing a doctoral degree. After graduating in 2002, she continued to work in food safety research at the top academic institution, the Peking University School of Life Sciences, becoming a Ding level expert in the industry.

When it comes to the original intention of starting his own business, Sang Huachun still lacks the passion he had at that time. She said that food safety incidents continue to occur in China, and as a scholar studying food safety, she has an obligation to industrialize her research results and build a "Great Wall" in the field of food safety. Especially the 2008 outbreak of melamine in milk, the tragic expressions of those "big headed dolls" who suffered greatly, deeply hurt Sang Huachun - food safety issues, life and death are of paramount importance!

Protecting the safety of the Chinese people's tongues, testing equipment is the most fundamental task. Sang Huachun took the initiative and tried various solutions repeatedly in the laboratory. After countless failures, he finally overcame the problem of testing equipment.

Now, the company has established a research and production system for six series and over 400 varieties of food safety rapid testing products on the production line of food safety rapid testing equipment, becoming the largest and most comprehensive food safety rapid testing product service provider in China.

From product manufacturer to system service provider

Food safety testing, to some extent, is a problem with Chinese characteristics. Criminals try every means to take shortcuts, even at the cost of harming the lives and health of the people. However, such problems are not very prominent in the credit environment abroad, and there is no precedent to follow.

The lack of targeted detection equipment and system solutions poses a challenge to the team of Zhiyunda. Moreover, criminals will constantly change their ways and seek opportunities to find loopholes in regulation.

The demon is one foot tall, the road is one zhang tall. In the long-term struggle against illegal merchants, Zhiyunda continuously upgrades its food safety testing technology and firmly holds the bottom line of food safety. The company's testing equipment and testing projects now cover pesticide residues, veterinary drug residues, hormones, fungal toxins, heavy metals, microbial indicator bacteria and pathogenic bacteria, food additives, illegal additives, routine physical and chemical items, nutrients, nutritional elements, etc., which can provide legal inspection guarantees for rapid testing services, as well as food safety technical guarantees for major events and competitions.

Under the leadership of Sang Huachun, Zhiyunda has formed a super luxurious "Dream Team" in the field of food safety in China. Most of the team members come from universities such as Peking University, Chinese Academy of Sciences, and China Agricultural University with doctoral and master's degrees. They have a profound theoretical foundation and application experience in food safety testing, chemical analysis, opto mechatronics integration, software development, and other fields. The average age of the team is only 30 years old, full of vitality and innovative spirit, which is also the company's most valuable "asset". Now the company has 21 Chinese technologies and 37 software copyrights, which can provide customers with the most reliable food safety guarantee.

With the help of cloud computing and big data technology, Zhiyunda has gradually achieved a magnificent transformation from product manufacturing to system solution provider. It is now not only a leading enterprise in the domestic food safety rapid inspection field, but also a leading provider of full industry chain solutions in the industry. Its products and services cover food safety rapid inspection instruments and reagents, software traceability systems, food safety big data cloud platforms, third-party testing, and industry portal websites.

The combination of Zhiyunda's "food safety quick inspection products", "third-party testing and guarantee services", and "food safety smart market supervision platform" has built a full chain supervision and guarantee from "farmland" to "dining table". Based on the food safety detection technology, information technology and mobile Internet technology, the company has created an ecological model of food safety, independently developed food safety detection data sharing platform, food and drug mobile supervision and law enforcement system (Shianbao), food safety emergency command cloud platform and other systems, and has become the research and development and service provider of domestic zhi ming's food safety rapid inspection equipment and solutions, food safety supervision information system, food safety cloud platform and big data. The company's business model has also achieved a major transformation.

The industry scene continues to enrich

With the continuous expansion of business, the industry application scenarios of the company's food safety are also deepening, achieving deep integration of food safety system solutions with education and other industries.

School food safety is crucial to students' physical health, the happiness of millions of families, and social harmony and stability. It has always been the top priority of food safety work. In recent years, various regions and relevant departments have done a lot of work in institutional construction, strengthening management, hidden danger investigation, supervision and inspection, and regulatory law enforcement, and the campus food safety situation has continuously improved. However, the current situation of food safety in schools is still complex and severe, and there is still a significant gap between food safety management and the eager expectations of the people.

According to the requirements of the Ministry of Education, three "hard tasks" need to be completed in 2019: to control campus food poisoning accidents within 0.02% for the whole year, and to reduce them compared to 2018; The proportion of implementing "bright kitchens and stoves" in school canteens should reach 70%, allowing the public to have "visible" supervision at any time.

Taking advantage of policy trends and following the trend, Zhiyunda's food safety plan has been rapidly implemented in the education system.

The "Campus Food Safety and Nutritional Health Comprehensive Management Platform" of Zhiyunda Company adheres to the regulations of prevention first, full process monitoring, local management, and school implementation. It mainly realizes 8 subsystem functional modules including intelligent detection, detection data management module (including collection, query, statistics, and early warning), ticket and certificate collection, transparent kitchen, daily supervision, online training, meal registration, emergency response, public announcement, etc., as well as a mobile client and supporting food safety rapid detection equipment. At the same time, it can achieve functions such as online training, public supervision, system analysis, emergency response, daily inspection, transparent kitchen, food traceability, intelligent detection, etc. It has the advantages of low investment, easy management, one click emergency response, full functionality, and big data. It has been piloted and applied in Henan and other places.

The trillion dollar market trend has arrived

At the national policy level, there is a strong push for investment in the field of food safety, and Zhiyunda has ushered in a historic opportunity for rapid development. The company has established channels and branch offices in various provinces, municipalities, and autonomous regions across the country, with channels covering domestic scale. At the same time, its sales scale ranks among the industry in online sales channels such as Tmall, JD.com, and Dianhua Retail.

In fact, the food rapid inspection field where Zhiyunda is located has already ushered in a policy trend, with various favorable factors constantly emerging.

The newly promulgated Article 122 of the Food Safety Law in April 2015 stipulates that "the food and drug supervision and management departments of the people's governments at or above the county level may use the national prescribed rapid testing methods to conduct spot checks and tests on food in their food safety supervision and management work," clarifying the legal status of rapid testing methods, which is a great advantage for this industry.

In March 2017, in order to ensure the scientific and standardized evaluation of food rapid testing methods, the State Food and Drug Administration organized the development of the "Technical Specifications for Evaluation of Food Rapid Testing Methods". This also means that the popular fast inspection technology now has evaluation standards and becomes evidence-based. The legal status of the development of the food safety inspection industry has been further recognized.

Since 2008, the market size of food safety testing in China has maintained an average annual growth rate of 22%. Experts predict that with the standardization and normalization of food and agricultural product testing, the market size of the food and agricultural product testing industry is expected to continue to grow at a rate of over 20% in the coming years, and food safety testing and services will develop into a trillion dollar market.

With the continuous improvement of consumers' awareness of product quality, they are paying more and more attention to the needs of product safety, environmental protection, reliability, durability, and other aspects. "Sang Huachun believes that" in order to meet market demand, consumer product manufacturers will provide performance testing indicators for their own products in areas such as safety, environmental protection, reliability, and durability to retailers or consumers, and at the same time, put forward more requirements for various indicator testing to their upstream suppliers, which has promoted the increase in demand for consumer product testing

Sang Huachun expects that in the next 3-5 years, Zhiyunda will fully utilize mobile internet technology and data analysis technology to focus on the development of intelligent hardware, food safety inspection information services, food safety cloud and food safety big data services in the food safety rapid inspection industry, and explore the field of third-party food safety testing and services, steadily achieving the strategic goal of becoming a "unicorn" in the food safety industry.